Introduction
G’day! Planning an event in Melbourne or anywhere across Australia and need a speaker who inspires with practical, Aussie-focused digital marketing insights? That’s me, Nathan Baws. Over 43 years, I’ve built 15 businesses—from health clinics in Perth to tech startups in Sydney—and I bring real-world lessons, not textbook theories.
Whether you’re a business owner in Brisbane, an event organiser in Adelaide, or a student in Hobart, my talks help you connect with customers and grow your brand. From Shark Tank ventures to a 2024 Guinness World Record, my journey fuels every session with stories, strategies, and tools you can implement immediately.
In Australia, where consumers from Cairns to Canberra expect brands to understand them, the right speaker in digital marketing can transform your event or strategy. My goal is simple: share what’s worked for me and provide actionable advice to help your business thrive.
Key Takeaways:
Clever, Cost-Free Tactics: Guerrilla marketing strategies that earned my businesses $100,000 in free media
Energy for Growth: The Dopamine Diet to maintain sharp, sustainable focus
Australian-Specific Plans: Campaigns that resonate locally, from Darwin tourism to Victoria’s B2B markets
Trust Through Stories: Authentic content that builds customer loyalty
Smart Metrics: Track what matters to ensure your digital efforts pay off
Why Nathan Baws Is the Speaker in Digital Marketing You Need
Organising an event in Cairns or a corporate workshop in the Barossa Valley? You need someone who understands Australia’s diverse business landscape and has walked the talk. That’s me—hands-on insights from building health clinics, restaurants, and an unlimited marketing firm, plus eight years dominating Australia’s supplement market. No teams, no middlemen—just me delivering strategies that spark engagement and results.
Experience That Resonates with Australian Audiences
Over 43 years, I’ve seen digital marketing evolve, from early email campaigns to AI-driven ads. At a Melbourne summit, I showcased how a creative street stunt transformed a small brand into a local legend, generating partnerships worth thousands. My talks focus on practical techniques—like targeting pain points for Perth families or Brisbane businesses—to create campaigns that truly connect.
Creating Lasting Change Beyond the Stage
My role as a speaker doesn’t end when the applause fades. I offer follow-up mentoring using my Business Diet framework, helping clients maintain momentum and scale campaigns. From event planners to startups, my one-on-one approach ensures digital strategies continue to grow long after the talk.
Core Strategies from a Trusted Digital Marketing Speaker
The strategies I share come from building 15 businesses from scratch to millions in revenue. They’re tailored for Australia’s unique markets, from seasonal tourism in Queensland to B2B demands in Western Australia. Here’s a glimpse of what attendees gain:
Crafting Content That Connects
Content is your brand’s voice. I teach attendees to create content that resonates with Australian audiences. For example, a blog series targeting eco-conscious Melbourne shoppers or repurposing a single video into posts, emails, and podcasts. Practical step: review top-performing content quarterly and adapt it for platforms popular in your region.
Email Campaigns That Drive Loyalty
Email remains powerful in Australia, with open rates exceeding global averages. Drawing from my supplement business, I show how segmentation and personalised content boosted repeat sales by 40%. Corporate teams learn to combine executive insights with quick tips for staff, starting with a compelling welcome series to establish brand trust.
Social Media That Sparks Conversations
Instagram, LinkedIn, and TikTok thrive on authentic engagement. My Guinness World Record ice bath challenge went viral on TikTok, driving traffic and conversions. Event organisers can use polls and interactive posts to build buzz. A 70/30 split of value-driven content versus promotions keeps your audience engaged and algorithms favourable.
Personalised Coaching with Nathan Baws
Beyond presentations, I act as a personal coach in digital marketing. Whether you’re a student in Darwin launching a side hustle or a business owner on the Gold Coast scaling operations, I create custom plans using the Dopamine Diet to balance effort and recovery, ensuring sustainable growth.
Tailored Support for Entrepreneurs and Startups
We begin with a deep dive into your digital setup. Drawing from my Shark Tank ventures, I optimise funnels, landing pages, and ad campaigns. Many clients see 25% conversion boosts within months. Book a session, and we’ll map out your next steps together.
Mentoring Students and Young Innovators
Australia’s youth are the future. I teach tools like TikTok for niche markets, helping students develop campaign portfolios ready for real-world opportunities. My mission is to empower young marketers to lead with confidence.
Transforming Corporate Teams
I conduct workshops on collaborative digital tools and strategic alignment. In Canberra, teams tackled silos with cross-department projects, ensuring campaigns met business goals. Outcomes? Unified strategies, improved engagement, and measurable results.
Real-World Impact from My Talks
Practical results matter. As a speaker in digital marketing, I’ve inspired audiences from Perth business forums to Sydney tech conferences. Examples include:
Boosting a Melbourne Startup: SEO optimisation led to a 150% traffic surge in six months.
Revamping Brisbane Lead Generation: Webinars and retargeting doubled leads with a 5:1 ROI.
Empowering Adelaide Educators: Student-led campaigns went school-wide using free digital tools.
Growing a Darwin Tourism Business: Guerrilla marketing and geo-targeted ads filled off-season bookings.
Attendees consistently cite me among the best event speakers, highlighting actionable advice and local market relevance.
Blending Mindset with Digital Marketing Expertise
Successful marketing requires more than tools; it needs the right mindset. My Business Diet energises teams, turning stress into opportunity for corporates and event planners alike.
The Dopamine Diet for Focus
Schedule ‘win hours’ for campaign creation, boosting creative output by 30%.
Tackling Challenges with Confidence
I share lessons from past business flops, teaching pivots, risk-taking, and ad testing to foster resilience.
Staying Ahead in a Changing Market
Daily metric checks and weekly learning keep students and teams proactive, responsive, and competitive.
Measuring Success with Smart Analytics
I make analytics approachable, from Google Analytics for small businesses to advanced dashboards for corporates.
Key Metrics: Cost-per-acquisition, customer lifetime value, and engagement rates
Tracking Tools: Free platforms like Google Tag Manager to identify high-return channels
Turning Data into Growth: Quarterly reviews refine campaigns and set clear goals
Preparing for Australia’s Digital Future
I equip attendees for AI, voice commerce, and emerging trends. Workshops simulate chatbots, streamline service, and emphasise ethical practices such as transparent data usage and consent.
Conclusion
As your speaker in digital marketing, I bring 43 years of Australian business experience to your event. From guerrilla marketing and mindset coaching to analytics and trend forecasting, my sessions are designed to inspire and deliver measurable results.
Book Australia’s Top-Rated Digital Marketing Speaker for Your Event and transform your audience’s engagement, strategy, and outcomes.
FAQs
Why is Nathan Baws a top speaker in digital marketing?
With 43 years and 15 businesses, I provide actionable insights grounded in real Australian market experience.How does Nathan tailor talks for Australia?
I use local examples, regional campaigns, and consider privacy regulations to make sessions practical and compliant.What topics are covered in Nathan’s talks?
Content creation, email, social media, analytics, and mindset strategies using the Business Diet.Can Nathan provide coaching after the event?
Yes, one-on-one sessions focus on strategy implementation and measurable growth.What results can attendees expect?
Enhanced engagement, increased traffic, higher conversions, and actionable strategies tailored to Australian audiences.
